We looked at ideation in the last episode and need to look at validation in this episode. As simple as it sounds, it is a way you validate your idea. How will it be perceived by your target market/audience? Will it be accepted or rejected? Is there a thing that fits to only you? We may say it is about sharing it with people to know how they perceive it and get feedback to make it better or even drop it to spring up another idea. Sometimes, an idea may be entirely new — trying to introduce what does not exist in the market. It could be an effort to make a product or service better. It could be in a bid to make some processes easier for users. It could even be to prove possibility of an impossibility. What you need to have in mind always is -a solution and how to arrive at it. At validation stage of a product or service, you test and validate your idea prior to launching your product/service. Your idea at this stage is exposed to an audience before the final release. It may le...