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Showing posts from October, 2017

PRODUCT DESIGN TIPS: IDEATION

Product! Product! Product! It could actually be a service. But one may ask what the difference is between the two. Okay! Briefly, a product is that thing designed and developed as tangible, homogenous and can be stored for later and can be owned. Service can only be used for the time you want to use it, intangible, heterogeneous and not owned by its user. Okay let’s use a vehicle analogy to understand it better. Look at a car as product and taxying as a service. Hope you got that? This write up series is meant to guide to some little extent on some considerations when designing a product or a service for mass consumption. My advice before we go further is “always design to solve problem, money will come later”. You may not earn in the few early days which may run into months up to a year in some cases, rather you end up spending some resources during that period. However, designing the right product/service for the right consumer is the ultimate goal in designing a product. S...